Economy

Google makes listing your businesses easier

Google makes listing your businesses easier”

For Google, well, it wants to be seen as a reliable go-to place for all things "search", be that in a search engine or Google Maps, so it is very much in its own interests to have full and accurate information online for as many business as possible. Any owner or manager can use Google's search page to change or update the information related to a business through a newly introduced business dashboard.

We've all done it - had a sneaky search on Google to see what the internet is saying about us, but now it seems that Google has become an integral tool for businesses wanting to suss out their client-appeal, with 82 per cent of companies admitting to Googling themselves as part of company image control.

Post on Google and stay engaged with your customers. "Businesses with complete listings on Google are twice as likely to gain customer trust, 38% more likely to attract in-store visits, and 29% more likely to see a purchase". You can update your information and upload photos directly.

Post on Google and stay engaged with your customers.

You will need to be logged in with your business account for this new dashboard to show up.

In addition to allowing business owners to keep their information up to date, the dashboard also displays how many profile views the listing has had and whether there are new photos or reviews to check out.

Clearly Google is looking for ways to get business owners to be more proactive with updating their business listings.

Quickly take the most important actions to complete and enhance your business listing.

Find your business on Google Search and you will see a new, simple menu right above the search results. Then click the edit button and the fields you can edit will be highlighted for you. You can update your information and upload photos directly.



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