Science

Facebook to make ad scrutiny more stringent

Engadget added that it would be good if the firms could hire more people of race to senior and board level positions in order to address an imbalance, and reminds us that Facebook recently allowed the publishing of a number of anti-semitic ads paid for by Russians.

Facebook ad regulations will get tougher.

The tech giant turned the 3,000 ads over to Congress last week.

The company is also under increasing congressional scrutiny after revealing that ads linked to a Russian internet agency were seen by an estimated 10 million people before and after the 2016 election. Approximately $6,700 was spent on ads appearing on Instagram, the massively popular Facebook-owned photo sharing service.

It said the subject of the ads included immigration issues, gun rights and LGBT topics.

Facebook said in an update to a blog post made Friday that about 5 percent of the 3,000 ads it shared with Congress also appeared on Instagram, which the company acquired in 2012.

Including this "human review" of advertising on Facebook is a clear step by the company to deal with the widespread problem of fake news and propaganda advertisements, not least the apparent involvement of the Russian internet agency in creating ads during the last USA election.

"As members of the House of Representatives, we owe it to the communities we represent to ensure that social media platforms are not manipulated to incite violence, sow discord, or undermine our democratic institutions", wrote Robin Kelly, Bonnie Watson Coleman, and Emanuel Cleaver.

The ads used several messages, including anti-Muslim ads, in hopes of swaying voters in the two battleground states. Twitter's move prompted a scathing response from Russia Today. Facebook confirmed it Saturday.



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