Culture

Victoria Beckham is collaborating with Reebok

Victoria Beckham is collaborating with Reebok”

The mother-of-four, 43, announced the news as she took to the treadmill in heels and a colourful one-piece for a surprise Instagram post, just a week after her husband David, 42, celebrated his 20-year collaboration with sports brand competitor Adidas.

Victoria Beckham, the brains behind one of our time's most philosophical quotes, "I can't concentrate in flats!" is launching her most surprising endeavor yet: a partnership with Reebok. "Stay tuned and head to my website and subscribe for updates! x VB", she wrote, adding the very important hashtag, #ReebokxVictoriaBeckham.

This Instagram post shows her wearing a loose white t-shirt, comfy black trousers and the part we're really loving, Reebok runners. We're happy to see that Beckham won't be banishing her glitzy reputation for a uniform of sweats.

The Reebok x Victoria Beckham collection is slated for late 2018, and will form a part of the sportswear giant's Innovation Collective, with next autumn's range expected to be the first in a long-term partnership.

I know, it's going to be a LONG wait, but past Reebok collaborations with the likes of Cottweiler and Vetements have been pretty awesome, so it'll be worth it.

However, it looks like Beckham's take on athleisure will have a girl power vibe.

She continued: 'To have the opportunity to challenge the traditional notions of fitness wear within a fashion context is something I have always wanted to do.

The British designer will join celebrities like Ariana Grande, Gigi Hadid, Aly Raisman and Teyana Taylor, among others, to push new boundaries in the brand's long-time mission of empowering women to be the best version of themselves.

Lately, the fashion designer has been wearing t-shirts, jeans and sometimes (only sometimes mind) comfortable shoes instead of the high, high heels we've come to associate her with.



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