Culture

Amazon is making a Lord of the Rings TV series

Amazon is making a Lord of the Rings TV series”

"We are delighted that Amazon, with its long-standing commitment to literature, is the home of the first-ever multi-season television series for The Lord of the Rings", said Matt Galsor, who represents the Tolkien estate and trust and HarperCollins, in his statement.

It's important to note that it won't follow the events of the Lords of the Rings, but rather it is based on J.R.R. Tolkien's work and will feature original stories from that universe.

Warner Bros and the Tolkien estate have been shopping a series based on the classic fantasy novels and their assortment of hobbits, wizards, and warriors, sparking a competitive situation from which Amazon emerged as the victor.

With an A-list cast that included Elijah Wood, Viggo Mortensen, Ian McKellen, Liv Tyler and Orlando Bloom, Peter Jackson's "The Lord of the Rings" movie trilogy earned nearly $3 billion worldwide, scooping 17 Oscars in total. Amazon says it will bring "The Lord of the Rings" to the small screen.

The series underscores a shift in Amazon's video programming. Its studio started in 2010 with a focus on unique shows beloved by critics, such as "Transparent", about a father coming out as transgender to his family. Though it attracted great reviews it did not result in a hike in Amazon Prime subscribers, at least not in all of its target audiences around the world. It is going head to head with Netflix Inc, Hulu and others to bid for top content.

The upcoming series will be available for Prime members globally. Despite spanning two trilogies, the universe created by JRR Tolkien in 1954 still seems to have its fandom wanting more.

"Amazon is committed to producing super high quality, recognized, branded entertainment", said Wedbush Securities industry analyst Michael Pachter.

"By definition this will be expensive", he added.



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