Culture

Tweet This: Weight Watchers Signs DJ Khaled As Social Ambassador

Tweet This: Weight Watchers Signs DJ Khaled As Social Ambassador”

Will it get an even bigger bump from DJ Khaled?

"DJ Khaled has an incredibly authentic drive and passion to inspire others through his wellness journey and experiences on WW Freestyle", said Mindy Grossman, President and Chief Executive Officer, Weight Watchers International, Inc. Weight Watchers shares soared almost 300% in 2017.

Former talk show host Oprah Winfrey owns a 10 percent stake in Weight Watchers, and has appeared in ads saying she lost more than 40 pounds on the company plan while eating pasta and tacos.

"Weight Watchers is all about being great and being your best self", Khaled said via a statement. "Being healthier is not just about weight anymore". "#2018secured what I love about this it's a life style and I still can enjoy at the same time ride wit me though this journey", he added.

The company added that DJ Khaled will work with a Weight Watchers coach and use its mobile app to keep track of his fitness and health goals.

Khaled has already shared a number of posts of his new year's resolution that sees him hitting the gym, jet skiing, indulging in Weight Watchers approved meals and of course hanging with his son, Asahd.

His new role will find him documenting his weight loss journey with his loyal followers on all of his social media platforms.

Weight Watchers hopes signing DJ Khaled will also boost its new WW Freestyle program, which expands its famous "zero points" offerings beyond fruits and vegetables to things like eggs, beans, chicken and seafood.



Like this

loading...
loading...

Latest


03 January 2018
LeEco Founder Ignores Return Order by China, Stays in US
He said his brother met with regulators in person on Friday last week to discuss the matter. He added that the problem was escalated by "false and malicious" reports from the media.

02 January 2018
RDL Financial Inc. Has $1.06 Million Holdings in Apple Inc. (AAPL)
To measure price-variation, we found AAPL's volatility during a week at 0.77% and during a month it has been found around 1.24%. It is positive, as 52 investors sold AAPL shares while 1034 reduced holdings. 11 funds opened positions while 33 raised stakes.

02 January 2018
South Korea offers border talks with North Korea
He also called for improved relations with the South, an idea mentioned in speeches more often than it is met. Any talks must be closely co-ordinated with South Korea's allies and the global community, he added.

02 January 2018
Sumo Digital acquires Eve: Valkyrie's CCP Games studio
It's safe to say the relationship fostered between the two while working on this game may have been the catalyst for the sale. Sumo Digital is partnered with CCP to bring to life Project Nova , a first-person shooter set in the EVE Online universe.

02 January 2018
China will strictly implement United Nations resolutions on North Korea - ministry
President Trump's actions are taking us down a risky path to war on two fronts: Iran and North Korea . A top strategist says a Cold War between the United States and China is "almost inevitable".

02 January 2018
Jon Flanagan Pleads Guilty To Assaulting His Girlfriend
Liverpool FC player Jon Flanagan kicked his girlfriend in a prolonged assault, a court has heard. She told Flanagan, who wore a black suit and tie, he would face a community penalty.

02 January 2018
Couple engaged in sex act in front of restaurant customers, police say
The description from witnesses and surveillance footage then led police to the 31-year-old Hightower and 28-year-old Fisher. Saturday to the Baby Acapulco restaurant at 13609 North I-35 benefit street, the affirmation said.

02 January 2018
Utah Senator Orrin Hatch Announces Retirement
The president and allies such as former strategist Steve Bannon were hoping to avert a Senate bid by Mr. Trump. "I didn't see Governor Romney file papers to run for Orrin Hatch's seat".

02 January 2018
A Prank Call to the Police Cost a Kansas Man His Life
Security researcher Brian Krebs , himself a former swatting victim , tracked down the alleged parties to the dispute on Twitter. Barriss was arrested with the help of the Federal Bureau of Investigation , but we don't know what charges he will face yet.

02 January 2018
She Baaack? Bachmann Weighing Run For Franken's Senate Seat
Bachmann acknowledged the challenge of running as a conservative Republican given the current political climate. Bachmann has always been a polarizing figure both in Minnesota and nationally.