Culture

Star Wars: The Last Jedi Box Office Tanking In China

Star Wars: The Last Jedi Box Office Tanking In China”

Despite the low opening in China, The Last Jedi is still on track to earn around $1.6 billion at the worldwide Box Office.

Star Wars: The Last Jedi was written and directed by Rian Johnson (Brick, Looper) and continues the storylines introdukced in Star Wars: The Force Awakens, welcoming back cast members Mark Hamill, the late Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Lupita Nyong'o, Oscar Isaac, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, and Andy Serkis.

Check out 10 Scrapped Ideas from Star Wars: The Last Jedi in the gallery below!

It's estimated that The Last Jedi will only get $5 million in its opening Friday making its debut only second this week in China. By comparison, a local comedy that has been already out for a full week, The Ex-Files 3, earned $11.6 million on the same Friday.

In a unusual twist of fate, The Ex-File franchise features titles derived from the original Star Wars trilogy, with The Ex-File's first sequel dubbed The Backup Strikes Back, and the latest entry spoofing 1983's The Return of the Jedi.

What The Last Jedi does help show, however, is that Chinese audiences are finding Star Wars movies less and less appealing.

I was not a Star Wars fan until I was invited to a screening of Rogue One in 2016. If the new film ends up in second place out of the gate, it's unlikely to recover, and it could indicate that China, in general, is losing whatever interest they had in Star Wars as a whole. As The Hollywood Reporter notes, the Chinese box office market is growing: ticket revenue hit a record $8.6 million past year, with a 13.5 percent expansion in the market.



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