Science

Tide Pod challenge: YouTube clamps down on 'dangerous' detergent dare

Tide Pod challenge: YouTube clamps down on 'dangerous' detergent dare”

A YouTube spokesperson gave TechCrunch the following statement: "YouTube's Community Guidelines prohibit content that's meant to encourage unsafe activities that have an inherent risk of physical harm".

The streaming site said it will remove any of those videos when they are flagged.

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YouTube has said it is deleting any videos showing the Tide Pod challenge in an effort to stem the risky detergent-eating craze among U.S. teens. Because, the Internet, and likes, apparently.

YouTube takes down tide pod videos. The increase in popularity of these videos - the American Association of Poison Control Centers says they received 39 phone calls regarding ingestion of the detergent packs in the first 15 days of 2018 - prompted the association to issue a warning on January 16. The decision comes after Tide's parent company, Proctor and Gamble, said it has "been working with leading social media networks to remove harmful content that is not consistent with their policies".

What should Tide PODs be used for?

At the peak of the Tide Pod Challenge's virality, a GIF of Oprah Winfrey eating on stage was tweeted out and became a meme joking that she epitomised the feeling of eating a detergent pack. The video was posted to Twitter on January 12 and has received more than 60,000 retweets and 125,000 likes.

Statistically, the number of recent deaths attributed to Tide pod ingestion has yet to be given, but Consumer Product Safety Commission (CPSC), there were eight deaths related to laundry detergent pod ingestion since these products first appeared on the market in 2012, and through mid-2017.

Marc Pagan, 19, who completed the Tide Pod Challenge, told CBS News that 'a lot of people were just saying how stupid I was or how - why would I be willing to do that.

"Laundry pacs are made to clean clothes".

Alfred Aleguas, Managing Director of the Florida Poison Information Center in Tampa said that eating Tide Pods was "pretty foolish behaviour".

Even Rob Gronkowski - the ultimate party bro - filmed a PSA for Tide advising people not to eat the pods.



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