Sci-tech

Fruit Ninja creator Halfbrick cuts workforce by 50 percent

Fruit Ninja creator Halfbrick cuts workforce by 50 percent”

Fruit Ninja, a free-to-play game that was originally released in 2010, has been downloaded more than 1 billion times. The app has been downloaded over 1 billion times and has always been celebrated as a key milestone for Australia's local games industry.

Halfbrick, the Australian video game developer behind smash hit mobile games like Fruit Ninja and Jetpack Joyride, has made up to 30 staff members redundant, which is almost half of its team, CNET is reporting. A number that amounts to roughly half of its remaining head count.

Halfbrick closed its Sydney satellite office in July 2016, but maintains an office in Spain.

The sources continue to allege that Halfbrick's Brisbane-based office has fewer than 30 employees; previously, that headquarters was home to 70 full-time staff. In 2015, the company reportedly laid off all of its design developers as part of a major shakeup that saw the company shifting from creating new games to supporting its existing ones. Luke Muscat, the former Creative Director for Halfbrick during the rise of Fruit Ninja and Jetpack Joyride, left even before that, going on to form a new studio known as Prettygreat. Some sources warned us that more redundancies are on the way toward the end of the week. Reports indicate that the employees staying at Halfbrick will be working specifically and exclusively on new ventures based on both the Jetpack Joyride and Fruit Ninja brands.



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