Own an iPhone? New study says you're probably rich.

Own an iPhone? New study says you're probably rich.”

Economists from the University of Chicago explained in a new paper that "no individual brand is as predictive of being high-income as owning an Apple iPhone".

Researchers Marianne Bertrand and Emir Kamenica looked at study participants' media consumption, consumer behaviour, time use or social attitudes over a number of years, and found 69.1 per cent of people who owned an iPhone in 2016 were "predictive of having a high income".

"Knowing whether someone owns an iPad in 2016 allows us to guess correctly whether the person is in the top or bottom income quartile 69 per cent of the time".

With (worrying) reports out of the USA that people who shop online using an Apple device can be charged a premium as much as 25 per cent due to the perception Apple fans are less price sensitive comes a new study that suggests that iPhone users are, indeed, richer than their Android-using counterparts. And it found that in 2016, the a year ago it analyzed, there was a 69.1% chance of accurately guessing that a person was wealthy if he or she owned an iPhone.

According to the research, the iPhone is the most common status symbol of wealth...

The study included the top predictors for other years. In 2004, the top brands were a butter brand called Land O' Lakes Regular, Reynold Wrap aluminum foil, and Toshiba TV sets.

Interestingly, in 1992, using Grey Poupon Dijon mustard was 62.2 percent indicative of having a higher income.

With Android phone ownership and other technology-related entries being on the list too, the bigger takeaway is that technology truly plays a bigger part in people's lives in the United States more than any other product category now.

The smartphone, in the modern world, is as much a necessity now as condiments in the early 1990s were, the data suggests. In 1992, it was owning an automatic dishwasher at 71.4 percent and using dishwater detergent at 70.2 percent.

The research also compares current rich-list indicators to the nineties, and times have certainly changed.

But just because you own an iPhone doesn't necessarily mean you paid the massive fees upfront. In 2004, these were owning a stereo in a vehicle, owning a personal computer, and ordering an item on the internet.

Like this



12 Июля 2018
Fortnite: Real Life Loot Llamas Appear in Europe
The image is of an Egyptian cat-like mask with the famous portal rift, that's seen all over the Fortnite map, indenting the mask. The time span gives players ample opportunity to earn all of Battle Pass items and the cycle seems to work perfectly.

12 Июля 2018
Thai Soccer Team Shown Safe in Hospital in First Footage Since Rescue
UK football club Manchester United got in with the celebrations - and offered the football team a visit to Old Trafford. They survived on snacks they brought with them and by drinking water running down cave walls, authorities said.

12 Июля 2018
Giant dinosaur bones get archeologists rethinking Triassic period
It was at least twice as large as the other plant-eaters that shared the warm, savannah environment it inhabited. It used to be thought that such giant dinosaurs thrived in the Jurassic Period.

12 Июля 2018
Pakistan win T20 tri-series final against Australia
With a good eye, he has never needed to be ultra-aggressive and has a knack of picking the gaps with so much ease. In his chequered career, it is in Shoaib's own hands to defy his critics and leave behind a positive legacy.

12 Июля 2018
Lucas Torreira's Agent Confirms Which Clubs Arsenal Beat To Sign Midfielder
Asked why Ramsey has not signed a new deal with Arsenal , Emery replied: 'This is one question for the player and for the club.

12 Июля 2018
US’s Pompeo urges allies to cut off funding to Iran
Imports by state refiners during the period more than doubled to about 413,400 bpd from 191,700 bpd, the data showed. HPCL-Mittal Energy Ltd continued to skip Iran oil imports for a second month in June, the data showed.

12 Июля 2018
Senator Grassley backs President’s Supreme Court nominee
The abortion issue is of particular importance this year, when women have emerged as the driving force in the Democratic Party. Kavanaugh found himself in the middle of controversy yet again when he joined the legal team of then-President-elect George W.

12 Июля 2018
Cristiano Ronaldo Leaving Real Madrid and Joining Juventus
Ronaldo himself has penned a letter to the Madrid fans, thanking them for the time he spent. The first came in 2013/14, when the club completed La Décima, their tenth European Cup.

12 Июля 2018
Excavations for Remains of US Service Members in North Korea May Resume
North Korea said Saturday it was seeking the "earliest start of the working-level talks" on the recovery of USA remains. U.S. negotiators arrived Thursday at the militarized border between the two Koreas as previously announced by U.S.

12 Июля 2018
Fortnite Season 5 Is Here With Tonnes of New Content
There are also mysterious new "Rifts" appearing around the map, which could act as teleporters to let you jump around the map. They're also now rewarded based on aquiring a fixed amount of XP, not based on your season level.