Economy

US Retailers already kicking off Black Friday with big deals

US Retailers already kicking off Black Friday with big deals”

Starting online at 10 PM ET on November 21, and expanding to brick and mortar stores the following day at 6 PM, all the hottest smartphones in the United States are getting massive discounts.

Walmart advertises the best iPhone Black Friday 2018 deal so far in the ad. "It is the biggest shopping and the best shopping day of the year", said Walmart's chief merchandising officer Steve Bratspies during a phone call with reporters.

The Walmart Black Friday 2018 deals broke live at midnight Eastern on Thursday, Nov. 8. If you want to skip the hassle of the store, the sales will also be available online starting Wednesday, Nov. 21 at 9 p.m.

Online department store Takealot, which is notorious for bulking under the heavy weight of traffic on Black Friday every year, says it's beefing up its servers so shoppers don't miss out on the thousands of deals it has with discounts of up to 60%.

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"Some of the deals Walmart is already touting include the 65" Class 4K Roku (ROKU) Smart TV for $398 and the Hisense 40" Class 1080p TV for $99.

This year's Black Friday falls on 23 November.

The retail giant will be serving up to four million cups of Keurig coffee along with two million free Christmas cookies (from the Walmart bakery, of course) until 6 p.m. the same day.

"Target has also published its Black Friday ad slick with deals, which include more than 15 TVs under $300 and the lowest price ever on an Element 55" Smart UHD TV - $199.99.



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