Target ups ante in online delivery wars

Target ups ante in online delivery wars”

Retailer Target, the red-themed competitor to Walmart, has introduced a new same-day delivery option for many United States customers across the nation.

Delivery is enabled by the Shipt same-day delivery platform, which Target acquired in 2017.

Those with a Target-branded credit card can get the 5% discount and also have the option of paying a single delivery fee rather than a monthly or annual membership.

In the latest salvo in the delivery wars, Target is offering same-day delivery on thousands of items for $9.99 per order through a delivery startup it purchased almost two years ago. Most recently, Walmart announced a new in-home delivery test whereby it will deliver groceries directly inside shoppers' homes. In a presentation provided to Business Insider, Target said that one out of five of its same-day orders were placed by customers who'd never put in a digital Target order before. This includes free curbside pickup at 1,400 stores and free in-store pickup at all 1,850 U.S. Target stores.

Time was, Amazon led the way in pushing the e-commerce industry towards a consumer expectation that delivery should be free.

The financial benefit of all this for Target is that when customers pick items up in stores, it is 90% cheaper for the retailer than when it has to ship something from a warehouse, the company said.

The same-day deliveries take place in as few as 60 minutes, according to the company.

In testing same-day delivery with a $9.99 fee in nine markets ahead of Thursday's announcement, Target said basket sizes grew about 10% to 15% on, compared with when shoppers were having to go through Shipt's website to get same-day delivery.

Target's move into same-day shipping is a smart one especially since its biggest competitors have also made advances in the space. "At the macro level, it's not sustainable". "The Minneapolis-based retailer is instead focusing on its stable of pick-up and delivery options, including free order pick-up and drive-up services and free two-day shipping and restocking for customers with a REDcard". The online shopping giant announced in April it was offering one-day shipping on a number of products and will continue to add millions of items.

Like this



16 June 2019
Target cash registers malfunction across the country
Later, just after 3 p.m., Target's Twitter account posted a message about the registers being down, but did not provide a reason. A similar issue hit Target stores in 2014.

15 June 2019
Target stores experiencing outages nationwide, causing reports of long lines
The resulting scenario caused carts full of paper towels, household necessities and food to glut checkout lines. The company posted the statement on its Twitter and Facebook accounts just after 2 p.m.

15 June 2019
Fallout Shelter to launch on Tesla vehicles
At the moment, you must go through the Easter Egg menu to access available games in Tesla vehicles. Electrek has learned that Tesla is now delivering cars at a rate of approximately 1,000 a day.

15 June 2019
Mysterious deaths of Americans in Dominican Republic to be probed by Federal Bureau of Investigation
The family came forward with details on Jerry Curran's death after hearing of other similar deaths of Americans in the country. His niece, Chloe Arnold, told Fox News that he became ill after having a drink from his hotel room's minibar.

15 June 2019
Dead in SoCal Costco Shooting; Suspect In Custody
Another shopper, Will Lungo, was with his wife inside Costco when he heard what he first thought was someone dropping a bottle of wine.

15 June 2019
OJ Simpson Joins Twitter
We're going to go out on a limb and say that Twitter isn't the only place where Simpson opens his mouth/communicates. He was sentenced to serve a minimum of nine years without parole and a maximum of 33 years.

15 June 2019
Taylor Swift Gives Surprise Performance at Pride Celebration!
As first reported by TMZ , the organisation has been receiving a string of $13 donations - Swift's favourite number. Ferguson tweeted: "I'm so happy I don't have to keep this secret any longer".

15 June 2019
Australia vs Sri Lanka
He also slammed the net facilities at Cardiff as "unsatisfactory" and the squad's hotel in Bristol, which lacks a swimming pool. Sri Lanka got the much needed breakthrough in the 16th over as Warner was castled by Dhananjaya de Silva.

15 June 2019
David Ortiz was not the intended target, shooting suspect claims
In any event, Pennsylvania authorities don't expect to see Rivas-Clase back in Pennsylvania to face trial anytime soon, if ever. Ortiz, known as Big Papi, is recovering and in guarded condition at a Boston hospital.

15 June 2019
Transfer: Ajax’s De Ligt rejects Barcelona move with reasons
According to reports, the Dutchman is at the centre of a transfer war between Barcelona , Juventus , and Paris Saint Germain . The Parisians are offering the Ajax star a yearly salary of €12 Million, double the value of Barcelona's offer.