Economy

Olive Garden offering 'Lifetime Pasta Pass' to a select group of people

Olive Garden offering 'Lifetime Pasta Pass' to a select group of people”

Fans who claim one of the 24,000 Pasta Passes for $100 can enjoy nine weeks of access to unlimited pasta, homemade sauces, pasta toppings, soup or salad and breadsticks for the duration of the Never Ending Pasta Bowl promotion from September 23 through November 24, 2019.

The Lifetime Pasta Passes - which are available to the first 50 people lucky enough to snag a Pasta Pass on August 15 - will entitle the lucky recipients to unlimited pasta, soup, salad and breadsticks for their entire lifetimes.

Of course, there is a catch.

Those who want to upgrade that pass to one that lasts a lifetime can opt in to the "Lifetime Pasta Pass" for an additional $400 plus tax.

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"Olive Garden has always been known for Italian Generosity and making everyone feel like family, which is why we introduced our Pasta Pass five years ago", said Jennifer Arguello, executive vice president of marketing for Olive Garden in a press release.

For the first time ever, Olive Garden will be selling a very limited supply of Lifetime Pasta Passes. The chain points out that, since a Never Ending Pasta Bowl typically costs $10.99, the Lifetime Pasta Pass pays for itself after 45 visits. Olive Garden strongly suggests that customers visit the website early to join the online waiting room starting by 1:55 p.m. ET. The first 50 pass holders who opt in for the Lifetime Pasta Pass will be notified via email on August 16.

Do you want to eat pasta for the rest of your life? Pasta Passes will only be available for 30 minutes, or until they are sold out, whichever comes first. New this year is a creamy roasted garlic sauce to top the pasta of your choice.



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