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FOX Sports To Televise Full Pro Invitational Season

FOX Sports To Televise Full Pro Invitational Season”

It was also the highest-rated esports TV program in history.

The first - oh god this name is too much - eNASCAR iRacing Pro Invitational Series event on Fox Sports this past Sunday drew over 900,000 viewers this past Sunday.

Last Sunday's event, according to Nielsen Media Research, was the most-watched telecast on FS1 since March 12, whilst also being the highest-rated esports TV program in U.S. history.

The upcoming series is called FOX NASCAR iRACING, and will kick off this Sunday at the virtual version of Texas Motor Speedway. where the actual NASCAR race would've gone down.

The next race is scheduled for Sunday, March 29 at 1 pm ET at Texas Motor Speedway, where Hamlin won in the real world past year.

According to Twitter rankings, the eNASCAR iRacing Pro Invitational on FS1 was the most social TV program on Sunday with NASCAR-owned content about the event producing over 1 million engagements over the weekend.

"This rapid-fire collaboration between FOX Sports, NASCAR and iRacing obviously has resonated with race fans, gamers and television viewers across the country in a very positive way", said Brad Zager, FOX Sports Executive Producer, EVP/Head of Production & Operations. The simulated races will be simulcast on FOX, FS1 and the FOX Sports app, with a schedule that mirrors the actual NASCAR Cup Series and lasts until November 1.

Earlier this week, a group of NASCAR racers old and new made a decision to race each other online in a bid to cure their own boredom, but also as a nice way to keep fans entertained. "It brought a bit of normalcy to the weekend and I can't wait to call action on Sunday in Texas".

There'll be a star-studded lineup of drivers from the NASCAR CUP SERIES, NASCAR XFINITY SERIES, NASCAR GANDER RV and OUTDOORS TRUCK SERIES. Since there isn't an official NASCAR game (for some reason), the races were held via online PC racing sim iRacing. Plus, last week, retired driver Earnhardt and NASCAR Hall of Famer Bobby Labonte, who finished 18th, were in the 35-car field.

Along with the Invitational Series, iRacing runs a 20-race eNASCAR Coca-Cola iRacing Series for dedicated esports drivers. "Providing a platform for our fans to watch and engage with their favourite drivers is our number one priority". "We are trying to minimize expenses until we can get back to doing what we do best - holding great race events for our fans".



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