Japan Airlines ditches 'ladies and gentlemen' for gender-neutral greetings

Japan Airlines ditches 'ladies and gentlemen' for gender-neutral greetings”

Prior, the company's nearly 6,000 female flight attendants spoke out about the discomfort of wearing skirts and high heels while working. Instead of "ladies and gentlemen", the airline plans to use more inclusive greetings like "attention all passengers" and "welcome, everyone".

Japan Airlines will stop using the the phrase "ladies and gentlemen" in during in-flight and airport announcements to be more inclusive of trans and non-binary people. Yutaro Iwasaki, a publicist for JAL, was reported in a CNN report as saying, "We have been promoting diversity in the community since 2014, and this is one of our actions taken to treat everyone (the same) regardless of gender".

United chose to do this after the two big trade groups - Airlines for America in the USA and the global International Air Transport Association - approved a new international best-practices standard that gave travelers the option of using "non-binary IDs" if they so wished, according to USA TODAY.

Japan Airlines is bringing in a small but significant change to passenger announcements. This new rule applies to English announcements because the terms are already gender-neutral in Japanese.

Ari Fuji got her pilot's license in the United States and then returned to her native country when she was accepted into JAL's pilot training program.

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Kazuya Kawaguchi, a professor of sociology at Hiroshima Shudo University, explained the significance of Japan Airlines' new practice: "As one of the leading LGBT-friendly enterprises [in Japan]..."

Although same-sex partnerships are illegal in Japan, we have seen some positive change unfolding.

"We have committed to not discriminate based on gender.sexual orientation, gender identity or other personal attribute", JAL spokesman Mark Morimoto said. The flight supported the company's philosophy that "gender equality is not only a fundamental human right, but a necessary foundation for a peaceful, prosperous and sustainable world".

Other worldwide airlines have already moved to make their language more LGBT-inclusive.

Air Canada adopted gender-neutral greetings last October, and the British budget airline easyJet followed in December after complaints from a transgender lecturer.

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