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Tennis champion Naomi Osaka is the new face of Louis Vuitton

Tennis champion Naomi Osaka is the new face of Louis Vuitton”

Naomi Osaka, a three-time Grand Slam champion, was named Louis Vuitton's newest brand ambassador Monday.

Last year also saw Osaka surpass Serena Williams as the world's highest-paid female athlete, according to Forbes, which estimates that the 23-year-old earns some US$34 million from endorsement deals with the likes of Nike, Mastercard and Nissin, among others. For the brand's spring 2021 campaign, shot by creative director Nicolas Ghesquière, Osaka wears a playful, kaleidoscopic minidress that feels perfectly in keeping with the tennis pro's love for bold color and print.

Naomi previously collaborated with Japanese label Adeam at New York Fashion Week. As a longtime fashionista, the U.S. Open victor called the campaign a "dream come true" in a press release.

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Osaka further expressed her joy in joining the Louis Vuitton team and explained on IG that she's brought her mother an LV bag every year since she was 16 and how the ambassadorship has brought her fondness for the brand full circle.

"Naomi is an exceptional woman who represents her generation and is also a role model for everyone", he said in the release. Her career and convictions are inspiring.

In the photos, Osaka is wearing a colorful printed dress and holding a Louis Vuitton bag embossed with the house's signature print. "To become global brand ambassador is truly a dream come true for me", she continued.



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